Showing posts with label Netflix. Show all posts
Showing posts with label Netflix. Show all posts

Thursday, October 11, 2007

Fatherhood


It's official...I'm going to be a Dad!

Laura and I found out the great news a little over three months ago. It looks like the baby's due date is April 7th, and we're SO EXCITED!

It's interesting how something like finding out you're going to be a parent can totally change your perspective on life. Both my wife and I agree that since we've found out about the pregnancy the two of us have been truly in the best moods ever!

We were trying to get pregnant, and we feel like we're 100% prepared to be parents. I'll admit I'm nervous, but in a good (I can't wait to experience something new) kind of way. I'm attaching a photo of our most recent ultrasound. It's fascinating what technology can do.

In a few weeks we find out the gender, which is really exciting as well. We're having a heck of a time trying to select a name, and I think narrowing down the options to a gender should help (I hope) :-)

Monday, June 18, 2007

What types of offers work on the Azoogleads Network?

Continuity Programs continue to be some of the best performing offers on our CPA network. They are tailored to convert well, and due to the monthly cost to consumer, each advertiser that may have previously purchased media on a CPM, or CPC basis can now justify a certain amount of money (allowable aquisiton cost) to generate a conversion. They know that they can afford to do so because the quality of the conversions/sales that we generate is unsurpassed. Since the majority of these conversions are happening via search, we're finding that the advertisers churn rate is low, and therfore they can afford an attractive CPA to our affiliates/publishers.

Continuity Programs – Minimal upfront cost to register, coupled with a monthly subscription model.

Blockbuster
Netflix
Vistaprint
SunRocket
BMG/Columbia house
GE Money

Internet Retailer Show in San Jose SUCCESS!!

Finally getting settled back in New York where I've had some time to take inventory, and think about what a great show the Azoogleads team had in San Jose at Internet Retailer!

As the only pure performance based Ad Network that had a booth, we had lots of fun chatting with internet retailers about how we can help their online ad campaigns. It was great to discuss the differences between ourselves and Performics, Commission Junction, and the like.

I was especially excited because Netflix CEO Reed Hastings was attending and speaking! It was certainly a highlight since they're a client of mine.

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